Gartner Marketing Automation 2018

Better Marketing Automation With Get Response – The Best Email Marketing Tool
Better Marketing Automation with Get Response is a great tool to create email campaigns for your company. This platform is easy to use for basic tasks like import contacts, creating email campaigns, and setting up autoresponders. It also includes a user-friendly form creator, but could require some further refinements. A user-friendly interface can be used to create landing pages.

In addition to offering a user-friendly interface, GetResponse has many additional features that can help you grow your business. You can make use of its e-commerce integration if you are looking to sell physical products. This service provides tools for building an email newsletter, landing pages and the integration of e-commerce. GetResponse provides funnels for conversion as well as Facebook advertising. It helps you convert visitors to your website into customers.

One key feature of GetResponse is its ability to manage multiple lists. Its free plan covers the basics of marketing via email. There are also plans for free that cover 30 days. These plans do not come with many features, but they’re adequate to meet the essential requirements of your marketing emails. You can make use of GetResponse to integrate with a variety of popular ecommerce solutions, such as Shopify and WordPress. It can also be integrated with other CRM systems like Highrise and GetResult.

Another major feature of GetResponse is its ability to analyze the opening habits of subscribers’ emails and determine the most effective way to send emails. This allows you to make your marketing campaigns more effectively and increase the amount of revenue. You can also make use of the landing page creator to design a your own personalized landing page that will draw your readers’ attention. All this can improve your email marketing strategy and reduce time and costs. GetResponse is a great platform for marketing automation.

Apart from monitoring and analyzing your email marketing campaigns, GetResponse also offers a range of tools for conducting split testing. For instance, you can make use of a short snippet from an electronic newsletter to test a new subject header or email body, and then compare the two e-newsletters’ results. To help you decide which option is best for you, you can test the GetResponse trial free of charge.

Some things to think about The landing pages of GetResponse could be speedier. According to Google Page Speed Insights, they may be faster since faster landing pages generally convert better. You can also choose to enable analytics cookies, but GDPR regulations might not allow this. A few other features of GetResponse that you should be aware of are:

Apart from its AI builder, GetResponse offers a simple brochure website. It comes with an AI-powered builder that creates the website for you, and asks you questions regarding your project. It is slow and could use some improvement through the integration of Google Core Web Vitals. In addition, the integration with HubSpot’s CRM lets you to monitor leads as they progress through the pipeline.

It is important to check the platform’s limitations prior to purchasing. Certain platforms limit the number of actions you can take each month. Others have limitations on databases. Be sure to think about how many contacts you’ll be sending emails to and how many emails you’ll be sending out per day. Finally, consider your goals. Marketing automation software can assist you to automate your marketing processes, but it is not a substitute for marketing expertise. So, ensure that you choose a channel for marketing that you find to be effective and stick with it. This will allow you to scale your marketing efforts.

When it is about automation, email is the most effective way to reach customers. In fact, according to research, the number of the number of people who use email will rise to 4.3 billion by 2023. This method can yield a return on your investment of up to 4,300%. Get Response to Improve Marketing Automation